Strategy development/management

• Competitive & market analysis
• Brand position development
• Business & marketing plan development
• Investor development (VC, angel & partner pitching @ seed, growth & mezzanine levels)

Plan/budget management

• Enterprise to function level
• Strategic to tactical
• Close ties to sales quota, market development, brand/product acceptance and investor targets

Research (primary & secondary)

• External & internal factor analysis via executive & large-customer debriefs
• Benchmark & follow-on studies
• Focus-group development
• Expert-panel development & maintenance
• Pulse-testing via social media

Media placement & traffic

• Analytics, planning & negotiating
• Consumer broadcast media
• General-business media
• Technology trade media
• Mobile media

Vendor & agency relations